After working in the corporate world, Humphrey Bowles dived into short-term rentals in 2010. Participating in the explosion of the industry, he has always looked to solve The Big industry problems. He started by founding the industry’s first dedicated insurtech, GUARDHOG. After witnessing the damage guests could cause and having been on the receiving end of it himself, he founded SUPERHOG, a plug-and-play risk management tech platform that prevents incidents from happening in the first place.

SUPERHOG, based in London, Barcelona, and Texas, has gone from strength to strength. Through SUPERHOG’s main products, Know Your Guest and Know Your Host, provide a SaaS (software as a solution) platform that provides property managers and hosts with the risk management tools they need to stop parties and prevent property damage. Fully white-labelled, it seamlessly integrates into the pre/post-booking guest journey. It also enables property managers to implement an automated deposit and deposit waiver scheme that creates a material new revenue stream. Their technology benefits from $5m of financial protection, meaning that if a guest causes damage, they will pay for it. There is no other tech business that provides this level of guarantee. SUPERHOG won Best App/Website solution at the Shortyz in 2022, the industry’s most prestigious industry worldwide awards.

As a serial entrepreneur, Humphrey also runs and manages a small portfolio of short-term rentals. Never afraid to take on all manner of tasks, he knows what running a vacation rental entails and uses this knowledge to support, mentor and inspire hosts all over the world. Humphrey has been featured on podcasts, in newspapers, magazines and on radio and is a regular speaker at short-term rental conferences and events.